ODEM.io
Overview
Project
Design and architect a multifunctional web application for Students, Educators, Employers, and Educational institutions.
Industry: Education Technology.
Services
Goal
Deliver accessible, affordable and high-value education that is meaningful, for everyone.
Challenges
A highly functional, trusted, and large ecosystem
ODEM is focused on making education available, affordable, and valuable for everyone. The ODEM ecosystem will consist of four distinct but very connected archetypes: students, educators, educational institutions, and employers.
- Make it easy to understand ODEM’s value through the functionality and presentation.
- Help users understand their path through ODEM and how they can create value for themselves.
- Design it for a global audience.
- Integrate blockchain technology to create efficiencies and increase value.
- With the various access profiles, security, and the UX/UI of a highly functional and overlapping ecosystem, it would be challenging to keep it concise while delivering a ton of functionality.
The Solution
Allow students, educators, employers, and educational institutions to experience every part of ODEM so they can understand its full potential:
- Serve four archetypes and multiple personas with unique services, functionality, and communication.
- A simple user profile creates limited access to everything.
- Access is only restricted by a person’s required level of involvement at any point in their journey.
- A user can have multiple account types, i.e., an Educator can be a Student, and an Educational institution is often an Employer.
Students and Educators

Amplifying a natural connection
Our greatest challenge was helping students and educators easily navigate and experience value from the many ODEM functionalities and flows. With students and educators inexorably connected, we wanted to amplify that connection with a more direct and immediate connection.
- Direct messaging for pre-purchase Q&A.
- Customized education requests.
- Merit-based educator ratings are based on:
- Student education success ratio.
- Student’s future success.
- Education grants for qualifying students.
- Student and Educator performance history:
- Ratings, marketing, and job opportunities.
- ODEM recommendations for increasing educators’ performance.
- ODEM referral credits for courses.
ODEM Professional Passport
Connecting students and employers
The ODEM Passport is designed to create a professional standard where resumes are unnecessary. It’s wholly merit-based and verified, making those often overblown cover letters and massaging the facts unnecessary.
Through the ODEM Employer Portal, students and job seekers can efficiently connect to ODEM-verified employers. The passport further simplifies the job hunt with predefined searches, availability, and requirements.
Additionally, the Student portal serves as a tool to help students understand the most efficient paths to achieving career goals: job trends, remedial education requirements, along with required skills and verifications.
Educators
Additional revenue streams for existing and new educational content
ODEM gave educators the opportunity to repurpose existing content or create new courses. Whether it was in-person, remote, or video-based, educators could deliver affordable education while earning additional income.
Educational Institutions
To create a 360° solution, ODEM developed a Blockchain certificate solution targeting educational institutions. We automated certificate production with our automated web application and API connections to their existing data. Education certificate production and distribution were faster, more secure, and more reliable than ever before.
Certificate generation
Key Functionality and Efficiencies
- Connects to the institution’s preexisting and up-to-date data.
- Flexible certificate templates.
- Unlimited customizations.
- Template choice based on certificate requirements.
- Predefined signatories.
- Customize connected data.
- One-click distribution to students via the Blockchain.
- Secure and immutable.
- Shareable from the blockchain.
- High-resolution certificates in standard PDF or PNG formats.